Our Story: Why Fellow Gym Owners Built a Better Insurance Solution

We aren't just an insurance company. We are fellow CrossFit Box owners, BJJ Academy founders, and Studio Fitness entrepreneurs who live the same daily grind you do.

We know the stress of making payroll, the importance of retention, and the anxiety of managing liability risks inherent in high-intensity training.

We started this company because we were tired of generic, expensive, and inadequate insurance that didn't understand our industry. We decided to build the solution we wished we had.

4 Reasons Gym Owners Are Switching to Us

Our specialized insurance platform was created to fix the system that felt stacked against independent owners. Here is why thousands of your peers have chosen to partner with us:

  1. We share your struggles
    • You'll talk to people who speak your language. Our team is made up of current and former gym operators. We understand the specific liability attached to open mat sessions, kipping pull-ups, specialized lifting equipment, and youth training.
    • Why it matters: You get accurate, comprehensive coverage—not a generic policy—and you save time talking to people who already understand your business model and risks.
  2. Guaranteed transparency
    • Our company was founded on a personal vow to fight for fairness. After being misled by a payments company years ago, our CEO, Dan Uyemura, promised to bring integrity and savings to the industry for all gym owners.
    • Why it matters: You receive transparent pricing and flexible terms built on trust, not hidden fees or confusing jargon. We treat you like a partner, not just a number.
  3. Save up to 60% annually
    • Why pay premium prices for subpar service? By applying the same technology and scale used by large fitness chains, we've broken down the old insurance model.
    • Why it matters: Gym owners on our platform are saving as much as 50-60% annually. We are dedicated to maximizing your savings while ensuring you have tailored coverage for all your activities, from MMA to 24/7 access.
  4. Tech-powered reliability
    • We don't just sell insurance; we've built a technology solution. Our founder, Dan, is the force behind PushPress (a leading gym management software) and has successfully secured over $31 million in VC funding.
    • Why it matters: You are backed by a reliable, innovative team that knows how to build sophisticated systems. Our technology works for you, ensuring policies are flexible and service is seamless.
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Our Founder's Story: Built by Experience

Our commitment is personal. Dan Uyemura (and the PushPress team) didn't start in a boardroom. We started on the mats and in the front lines of gym ownership. After years of building PushPress into the fitness industry's most trusted management platform, Dan realized that while gym owners were finally mastering their operations, they were still being left behind by traditional insurance providers.

He heard from thousands of gym owners paying "fitness premiums" for policies that didn't actually cover their real-world risks, like 24-hour acccess, cold plunges, or competitive grappling.

By leveraging the data and community trust of PushPress, Dan and his team launched Gym Insurance+ to provide a digital-first, "admitted" insurance solution that cuts out the middleman fees and protects the actual acitvities that happen inside modern gyms today.

This isn't just business for me. It's personal. We saw an industry pain point, and we had the resources to fix it. I’m incredibly proud to say that gym owners on our insurance platform are saving as much as 50-60% annually. The best part is that our flexible policies cover everything from CrossFit to MMA, 24/7 access to kids’ training. Keep focusing on your customers & community—we’ll be doing the same.
Dan Uyemura, Founder of Pushpress and GymInsurance.com
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Our Commitment: Protection as a Community Give Back

Gym Insurance+ is proud to be part of the PushPress family, but you absolutely do not need to be a PushPress customer to use our insurance. We welcome every gym, big and small, regardless of the software you use.

Gym Insurance+ is our way of giving back.

This platform is our active commitment to partner with and support the small, independent gym owner. By leveraging our technology expertise, we help you save dramatically on essential coverage, allowing you to focus your resources on your members and community growth.

We believe that specialized businesses deserve specialized savings. Whether you are a CrossFit box, a BJJ academy, or a small yoga studio, we are here to protect your mission.

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Backed by Insurance Industry Leaders

We've reimagined insurance from the ground up to fit the modern gym owner. But innovation requires a solid foundation: all Gym Insurance+ policies are underwritten by either Everspan Insurance Company, an AM Best 'A-' (Excellent) rated carrier, or Starr Specialty Insurance Company, an AM Best 'A' (Excellent) rated carrier. You get the agility of a startup with the financial security of two industry giants.

Everspan Insurance logoStarr Insurance logo

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Don't let high costs or inadequate coverage hold your gym back. Protect your business and your students with insurance built for you.